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Most agencies have it wrong! They focus on clicks and traffic, but you can’t take those to the bank. We are an ROI and performance driven agency, we don’t only rank you, we bring in the leads, calls and businesses for you.
Business Growth Case Study
Case Study of Pride on the Line
The Case For International Expansion
Do not be deceived, ranking high on Google “alone” doesn’t bring you business, and yea, spending thousands of dollars on Google AdWords doesn’t get you leads either. Read this case study and learn what actually brings in the business.
Pride on the Line started with a great business initiative, they had a patented product they were passionate to sell to the world. They had just developed a safer way for athletes to recover. They had a company put a website together for them and assumed the sales would start coming in, little did they know that there are billions of websites on the web and to stand out, you must OPTIMISE!!
When they came to us, we found that we had to completely scrap what the previous company had done and come up with a new plan of attack. The first phase of our strategy was to rebuild their website with a conversion focused approach. Second phase was to implement a comprehensive SEO strategy that drives the right traffic to their website, knowing fully well that they are in a very small and micro targeted niche. We started by targeting local athletes and sport clubs in Australia. The third phase was to do an international market segmentation, where we target the USA, EU, and the UAE.
Within three months, we grew their local market significantly enough that there was enough cash flow to go international. Within 2 years, we grew Pride on the Line organic visibility by over 2000% with our marketing strategy. We were able to get them ranking for their money keywords and related search terms. Right now they are getting over 72% of the traffic coming from those looking for athlete ice baths.
Project Summary
The Strategy
When they came to us, we found that we had to completely scrap what the previous company had done and come up with a new plan of attack. The first phase of our strategy was to rebuild their website with a conversion focused approach. Second phase was to implement a comprehensive SEO strategy that drives the right traffic to their website, knowing fully well that they are in a very small and micro targeted niche. We started by targeting local athletes and sport clubs in Australia. Third phase was to do an international market segmentation, where we target the USA, EU, and the UAE.
Proven Results
Search Traffic
0%
Conversion Rate
0%
Bounce Rate
0%
Online Leads
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FREQUENTLY ASKED QUESTIONS
What can a digital marketing agency do for my business?
A digital marketing agency can increase your online visibility, improve brand awareness, generate leads and sales, build a better website, and measure/analyze results. An agency provides expert guidance to reach marketing goals and grow your business through effective digital marketing strategies.
How do you determine your fees?
Our fees are determined based on the project’s scope, the complexity of the work involved, and the level of expertise required. We are happy to provide a customized quote based on your specific needs and budget.
What services do you offer?
Our digital marketing agency offers a wide range of services, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and website design and development.
How do you measure the success of a digital marketing campaign?
We measure the success of a digital marketing campaign using a variety of metrics, including website traffic, conversions, leads generated, and social media engagement. We will also provide regular reports to help you track the success of your campaign and make informed decisions about future marketing efforts.
Can you work with businesses of all sizes?
Yes, we have experience working with businesses of all sizes, from small startups to large enterprises. Our team is equipped to handle projects of any size and can provide customized solutions to meet the unique needs of each client.
How do you approach a new client project?
We start by conducting a thorough analysis of your business and your target audience to understand your goals and objectives. From there, we develop a customized strategy that takes into account your budget, target audience, and other factors. We then implement that strategy, measure its success, and make any necessary adjustments along the way.